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About Hotel Key Card System Options

Proyu Technology Proyu Technology 2017-03-31 16:31:06

   When it comes to hotel door lock options, there are a few, including magnetic stripe key cards, RFID key cards, and smart cards, each having their advantages. Magnetic stripe key cards have been in use for nearly half a century as hotel keys, and continue to offer a cost-effective approach to access control. Assuming they’re not kept as souvenirs, RFID key cards have a longer shelf life than magnetic stripe key cards, but at a higher cost. Also, hotel door locks utilizing RFID technology are sealed off from dirt and debris that might find their way into a magnetic stripe key card lock. Without wear and friction, RFID key cards, locks and encoders typically experience extended life.

   Smart cards, The latest incarnation of the hotel key card, not only offer enhanced security, but also offer opportunities for marketing personalization. Smart cards used by guests throughout a property provide hotels with insights into guest movement patterns and preferences, including access to various amenities. This helps build a guest profile that will not only assist in offering personalized service, but also personalized marketing offers, known as 1:1 marketing.